This policy explains how information is collected and processed via the website and mobile application (the “Website”).  We, United Arab Emirates Trading Company LLC, a limited liability company duly organized under the laws of the United Arab Emirates, under the Commercial License number 200429, whose registered address is at PO Box 1988, Dubai, United Arab Emirates (“we”, “us”, “ours”), respect the privacy of all of our users and are committed to protecting it. 



Personal information about you (even if you are not a registered visitor) may be collected directly or indirectly when you use the Website or any related services including but not limited to other websites operated by us, social media platforms, our customer service channels such as assistance via phone, email or during visits to our directly or indirectly operated stores. 

Personal information may be stored by us only as long as necessary for the purpose of your commercial relationship with us or as required to comply with our legal obligations. 

The use of collected information would be as necessary for the purposes for which it was obtained. 

This information may include but is not limited to:

  • Direct data collected through registration, checkout, newsletter forms & reviews which may include your first name, family name, email address, billing address, delivery address, mode of payment, phone number and date of birth.
  • Indirect data collected via cookies and third parties including geolocation, IP address, browser, visited pages, viewed products, search terms, route taken and total time spent on the Website and other internal or third-party web monitoring facilities.
  • Registered customers may login to their account and view/edit their personal information. If you are using the Website as a guest and would later need to access or edit relevant details, we would be able to assist you upon your request via email to
  • The newsletter’s subscription field is located on the Website’s footer and is therefore present on every page except the Checkout page.  Registered customers may subscribe to our newsletter through this field and/or through the Client Registration page & can unsubscribe to newsletters from their accounts or by clicking the “unsubscribe” link at the bottom of received non-transactional email/s. 



We are SSL Certified and in addition, your full payment card details are used by a third party payment gateway, Telr, which also guarantees a highly secure URL based transaction with SSL Certification as well as PCI DSS Level 1 Certification.  All credit/debit cards details and personally identifiable information will NOT be stored, sold, shared, rented or leased to any third parties.  All card transactions are managed by legally authorized parties responsible for ensuring that your payment details remain secure during the payment process.  If and when you provide the information of a third party to us, including credit/debit card details, you are confirming that you have their consent to do so. 



We may share your personal information with:

  • Third parties whom we agree with to perform services on our behalf including payment processing, website maintenance, shipping, logistics, advertising and marketing.
  • Our professional advisers including auditors.
  • Legal, regulatory, law enforcement, government, federal or municipal bodies.
  • Entities within the UAE Trading Group. 



Cookies are small data text files that are sent to your internet browser by the websites you visit and these are read by pixel tags.  These cookies provide anonymous data on how a website is used so customer experience can be enhanced.  The type of info collected includes but isn't limited to how visitors arrived on the Website, which pages they visited as well as the total number of visitors.  They are also used to identify returning visitors, store and retrieve their preferences, keep track of the shopping cart's contents among other functionalities.  The cookies we use are as follows: 

  • Necessary/Essential Cookies: These are needed for our Website to function & enable visitors to move around the site and use its features.  Without these, our online service can't be provided. 
  • Performance Cookies: These gather anonymous information about your activity on the Website and they allow us to customize your experience.  We could use your IP address to identify server issues, administer the Website and enhance our services.  These are only used following your consent on the cookie banner.
  • Targeting/Advertising Cookies: These enable us to understand aspects like Website traffic & where it is coming from, which pages are visited and how many times.  The cookies we use are ours or third-party cookies. Our targeted cookies are set by our Website and share the same domain. Third part cookies are however set and stored by the third party provider/organization which we carefully select in order to give you a more tailored experience.
  • Analytics Cookies: There are various third parties that enable us to study and enhance how customers interact with our Website.  Examples of such companies we use are Google Analytics. 

By using our Website you explicitly agree that we may place cookies on your device and access them whenever you visit the Website or other websites operated by us.

The lifetime of a cookie varies upon the purpose it serves; the maximum life time we use is one year and the minimum is one day. Most of the cookies would be deleted once you close the browser.

If you have any questions, please contact our customer service team at

While most browsers automatically accept cookies, you can still delete them from your browser and edit your browser options so you do not receive them in the future.  Please note that doing so will block many of the site's functions and therefore the Website won't work as intended and designed.  For more information please visit  



By using our Website you warrant and represent that you:

  • have never been convicted of any offence involving any applicable trade or economic sanctions or relevant laws or restrictions including without limitation those implemented by the United Nations, the United States of America, the European Union and its member states ("Sanctions Regulations");
  • are not subject to any investigation, inquiry or enforcement proceedings by any regulatory body regarding any offence or alleged offence under the Sanctions Regulations;
  • are not listed as or owned by a designated or restricted party under the Sanctions Regulations.  

This Privacy Policy is incorporated into and part of the Terms and Conditions which govern your use of the Website.  The Website Policies and Terms & Conditions may be changed or updated occasionally to meet the requirements and standards. Therefore the Customers’ are encouraged to frequently visit these sections in order to be updated about the changes on the website. Modifications will be effective on the day they are posted.